Hill+Knowlton Strategies is the India arm of the global public relations firm Hill+Knowlton Strategies, which is owned by the WPP Group. Founded in New Delhi in 1988 as IPAN (Indian Public Affairs Network), we were the first professional public relations agency to be set up in the country.
We have, since then, not just charted our own growth, but also defined the growth of the public relations industry in India, with many firsts to our credit in advocacy, political advisory, brand property creation, corporate social responsibility, and strategic communication consultancy.
Today, as part of one of the largest global networks, we bring to the table additional global experience, expertise and best practices – in traditional as well as new areas of public relations and public affairs.
With the diversity and democratization of publishing today, the public has access to information 24 hours a day, 7 days a week — and we and our clients increasingly acknowledge, that as businesses, it is imperative we constantly interact with our publics.
But interaction without a deep understanding of our audiences and without a clear communication strategy, is of no use. Which is why, it is our global mandate, as specialists in this area, to provide this wisdom and understanding to our clients, and in turn help publics understand our clients better.
As our Global Chairman and CEO Jack Martin says, “we have to put ‘the public’ back into public relations, in new and engaging ways like never before”.
Our new identity of Hill+Knowlton Strategies helps define who we are, and is a constant reminder of our mandate. It also adds to our reputation of offering cutting-edge thinking, and best possible service to our clients – something which has been a tradition for us, at Hill+Knowlton Strategies.